Read his article it makes 100% sense.
This is something we should do to address more important fixes to Bungie's failing game.
If they won't hear our shouts then they'll notice the silence.
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-blam!- yeah! Let's be assholes and sit in the middle of freeways and busy streets to cause traffic! After that we should have a riot to show Bungie just how pissed off we are and loot stores! We should then go to the Bungie Studio and drag Deej out and punish him for his horrific crimes against gaming! Join me brothers and sisters! We shall end this tyranny once and for all!! Down with Deej!