I feel as if either way they are a corporation as soon as Activision's contract is up with Bungie maybe DLC will be cheaper. However until then expect to get the bitter end of the stick. Why complain were consumers weather we like it or not, best way to stick it to them is to keep playing their game. Enjoy the creation process this game is still a shell of what it could be one day. Why complain? I'm grateful. Lol