First of all, I don't even live in the UK and this bugs me. Second of all, there have been many posts about this before but I feel the need to make sure this gets proper attention. Third of all, bungie needs to make an official response to this. Fourth of all, here are the statistics, courtesy of amazon.
Fallout 4 US: 60$ UK: £42
TTK US: $40 UK: £42
£42 does NOT equal $40
And before anyone says this is a result of "taxes" explain to me why fallout 4, or ANY OTHER GAME does not have this issue.
Halo 5 US: $60 UK: £42
Black Ops 3 US: $60 UK: £44
AC Syndicate US: $60 UK: £44
MGSV US: $60 UK: £41
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Edited by Sub Umbra Floreo: 8/23/2015 8:48:21 PM...and a fun little 'other side of the coin' fact is that they are NOT playing the 'numbers are numbers' game with currencies valued below that of the US dollar. It's funny how treating British Pounds or Australian Dollars as numerically equal (1=1) to US Dollars is okay since they (Activision / Bungie) stand to rake in more cash due to both of those currencies having greater exchange values. But when it comes to a currency that has a lower exchange value (like the Peso, for instance) - suddenly they KNOW how to do a proper exchange conversion. EDIT: For reference, since I mentioned ... Xbox Live Marketplace cost of Taken King Digital Collector's Edition for Mexico = $1335 pesos. This is actually a tiny bit LESS than the US price of $80 when you do the exchange. Additional taxes that UK and Aussies have to put up with are a given here - and as Jabberjay626 points out - still don't add up to the numbers that are being passed off to those across the pond and down under. I'm in North America so not really affected by the pricing nonsense as much (though I still think we've ALL been getting shafted on the DLC pricing scheme from day one) - but it's interesting to see how when it stands to make them more money, Activision / Bungie doesn't seem to know or care what an exchange rate is.