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9/11/2015 4:59:23 AM
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The original live action commercial is what sold me on the game. The music was a big part of that, even though I understood that the music wasn't part of the game itself. Same with this new commercial. I like these a lot. I think the problem here is that you don't understand that you're not the target audience for these ads. There are other people in the world besides you, with other opinions and other tastes. Not every ad has to be for you. The awful, cringe worthy Dark Below ad was not for me. Watching it made me feel embarrassed to be a Destiny player. It seemed designed to attract the exact kind of player I dislike. But whatever. Different ads are for different people.
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  • The Dark Below trailer is also shit.

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  • I agree, but not everyone shares your (or my) opinion.

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  • Thats fine. But there is no reason not to have rhe discusson. Activision control the marketing, and if we say something maybe we can change it. It doesnt hurt.

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  • You won't change anything. Activision already knows that the first ad was successful. They have plenty of data gathered over the last year+ since it launched. It had to have been successful in drawing in a certain audience, otherwise they would have never, ever done another one. In fact, given that the commercial was probably very expensive to produce, it had to have been very successful. Feedback from a small minority of players posted on their notoriously negative and hyperbolic forum won't convince them to abandon this approach. If anything it will just confirm that the commercial was seen and had the desired effect (bringing people to the game and forum). The best you could hope for is that they recognize that a percentage of their potential customers might be attracted by a different type of ad. And of course they recognize that, since they use several different kinds of ads.

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