If you've been watching the e3 stream you'll have noticed a female main in Mass Effect and the presenters constant mention of Politically Correct buzz words and promotion of women over men in video games.
Did EA miss out on #GamerGate a controversy that brought the eviles of feminism and social justice to light in the eyes of gamers and the main stream.
Gamers beat the feminist but the coorporations still cowtow and feed the cancer. EA, get with the program, gamers are tired of your SJW think of the womsees narrative.
Eayyyy Mother -blam!-ers!
-
Don't most mass effect players play as female Shepherd because the voice acting is better? That's probably it.