Of course its not making people go out and buy PCs people buy PC because they prefer hardware that isnt 10 years out of date when they buy it and PC is already the worlds largest gaming market and steam the largest platform. Win10 marketplace will die much like GFWL and youll be able to purchase them on steam just like the games from GFWL like the other microsoft properties that have ended up there. The argument exclusive to the win10 family is just silly because you can run wine one a mac to access said marketplace and up until a few days ago win10 upgrades were free even for pirated copies. Exclusive? No..but my argument that exclusives are dumb stands and my recommended list is still the same. Xbox and pc are also not one the framework is quite different and always will be. The software may be named the same but is not and the hardware, lets not get started there...blind brand loyalty is bad for you, me, everyone else and the industry.