This one actually happened to me
Your best friend says that he likes you, but you don’t
What do you do?
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How could I not like me? I'm so great! [spoiler]I'm gonna assume you mean your female friend "likes" you, but you're not interested. I would of course try harder than usual to be "unaware" of what that really means. Just act dumb. Unless she does say the big "I love you"... hm... in that circumstance... I suppose I would say something along the lines of "Look I like you aswell but I just don't think I feel that as much as you do. I think it'd be best for both of us if we just stayed friends."[/spoiler]