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It's just to increase the length of the time each match (Strike, NightFall, Gambit etc.) takes by ~ 30 seconds. That's so they can stretch out their play time amount for each character. If you did 5 Strikes, 2 nightfalls, 3 crucible, 3 Gambit matches, 3 Seasonal things, and 2 story missions per character (likely you do more), that adds up to about an extra 9 minutes per week. Multiple by say 1 million people, it adds up to an extra ~ 104 day of "Quality Play Time" (at least in Bungle's mind it is). It's likely 2x higher as many people have more than 1 character. So for minimal effort by the "F" Team (and they screwed that up too), they don't have to make any new content and can increase the player engagement time numbers to show to their new Sony Bosses. Win - Win for Bungle, lose for you and me.