Xbox and Playstation will die out when a new company comes in, like what happened with Nintendo and Sega, though Nintendo still fights on, barely, personally I play on an xbox, as the original xbox was my first console, so I go by what I'm used to. The point is, these brands will disappear, and fall to a new console war between two new brands and a universe of people who are extremely dense and can't accept other peoples choices, ah the ridiculous world we live in ;)