Marvel. It's always known how ridiculous superheroes really are and never backed away from it. DC tries to be too serious and doesn't have enough interesting superheroes. Batman and Superman are famous but they're boring characters, especially Superman. Batman's only real strength is his great villains who are all more interesting than he is. Spiderman is a much more interesting character than either of them despite having a similar backstory and those terrible movies. Besides Super Man and Batman the only other DC superheroes I can think of are Wonder Woman, the Flash, and Green Lantern. Marvel has Iron Man, Hulk, Captain America, Spiderman, X-Men, Fastastic Four, and Black Widow's ass. It's clear who's better.