You're right, it's extra content. But Destiny isn't COD, it's a game that should have content to keep us playing for more than 1 year. So there's some possibilities: - Instead of doing 1 DLC of 1 map and 1 strike, Bungie might prefered to give us few strike/mission/pvp maps and a Raid - They didn't want to give us this stuff in 6-8months because many players will be bored and won't wait for that long. - To keep us playing the game, they'll release interesting DLC every 3-4 months. If you want to compare to other DLC, let's take borderlands 2 that had tons of them. All 10$ but with a "story" done in 2-4h depending on the DLC. Were they fun and complete? only some of them (think of tiny tina one) For now Destiny sells its DLC pack for 30$ (or 15 each) that will have Strikes, missions, new pvp maps, raid. Clearing these only once will take 8h+ and more as we all do pvp/strike/raids more than once. 10h+ gaming for 15$ is ok.