Humm I dont buy that. Its way too easy to blame Activision. lets take COD as an example. So most people would agree that COD isnt good value for money, right? But at least the game does what it says on the box. It has a story (weak) with a beginning middle and end (wow revolutionary). It has multilayer (that actually works again wow) and a co-op mode. The game does what its suppose to do. Only Afterwards do they try to squeeze extra cash out of you with overpriced DLC. Here is the difference with Bungie the product they deliver isn't the same as advertised. The put out a game without story and the mechanics of the game are a complete mess. The game is based more on luck then skill. The game is designed to make you spend an enormous amount of time grinding and then they turn around and pat themselves on the back and congratulate themselves that people are spending X amount of time in the game. They answer with "oh sorry is this not what you wanted well we will fix it with the new DLC that will cost you 20£!!!"