OK fair enough I completely misunderstood what you where saying. However I would have to disagree with you a little. Halo is one of the biggest FPS franchises of all time. They are a big studio! I could throw in some other studios that are smaller that still give you value for your money (naughty dog, insomniac, ubisoft... seriously the list goes on). Bungie went for easy money just like COD. I expected more from them. A lot more.